What is an advantage of using modular fixtures?

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Study for the FBLA Introduction to Retail and Merchandising Test. Engage with flashcards and multiple choice questions, complete with hints and explanations. Prepare thoroughly for your exam!

Utilizing modular fixtures in retail design offers significant advantages, primarily their ability to facilitate versatile and flexible display configurations. This means that retailers can easily customize and reorganize their display layouts according to seasonal changes, promotional needs, or even shifts in customer preferences. The modular design enables various arrangements, allowing for creative and efficient use of space. Retailers can quickly adapt their displays without investing in completely new fixtures, which contributes to both operational efficiency and enhanced customer engagement.

The ability to change configurations also supports better merchandising strategies, as products can be showcased in diverse ways to draw customer attention and highlight promotions effectively. This adaptability can lead to increased sales as products are presented in a way that resonates with customers at different times, making modular fixtures a strategic choice in retail environments.

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